What the temperature score means
Every lead carries a live temperature score from 0 to 100. It is REHL's read on how ready that person is to transact, updated continuously as they act.
The four bands
- Cold: 0 to 29.
- Warm: 30 to 59.
- Hot: 60 to 84.
- Very hot: 85 to 100.
The bands are fixed across every account so your numbers mean the same thing everywhere. Higher means more intent, right now.
The score is a feature, not a price. It exists to focus your time on the people most ready to move.
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